Marketing and Communications Lead, Student Success

Marketing and Communications Lead, Student Success

Job no: 531843

Work type: Classified Staff

Location: Eugene, OR

Categories: Administrative/Office Support, Business Administration/Management, Communications/Public Relations/Marketing

Department: Lundquist College of Business
Classification: Public Info Representative 2
Appointment Type and Duration: Regular, Ongoing
Salary: $23.69 - $36.27 per hour
FTE: 1.0

Review of Applications Begins

June 28, 2023; position open until filled

Special Instructions to Applicants

Along with the UO application form, please submit a resume and a cover letter describing your interest in the position and how you meet the minimum and preferred (if applicable) qualifications.

To receive a copy of the full position description, please send an email to mailto:lundquisthr@uoregon.edu.

Department Summary

The Lundquist College of Business Strategic Communications office manages the college's brand, marketing, and key messages to advance the strategic objectives and goals of the college and the university related to recruiting students and faculty, student success, alumni and donor development, industry and employer awareness, and general public and media relations. The Marketing and Communications Lead, Student Success position works under the direction of the Director of Strategic Communications within the college's Strategic Communications office.

The Lundquist Strategic Communications office has the decision-making authority for the college's overall communication strategy; actively manages and directs the college's website and affiliated web and social media presences; plans, creates, produces, and distributes various end products, including magazines, e-newsletters, brochures, blogs, advertisements, annual reports, case statement, proposals, videos, and press releases; and develops and administers the college's graphic design, writing, user interface, and logo usage standards and visual brand guidelines in accordance with the university's overall marketing strategy and identity guidelines.

The Lundquist Strategic Communications office represents the college and interacts with various constituents, including prospective and current students, donors, alumni, and industry representatives. In addition, it internally represents the college and coordinates with other university units on campus, including the central University of Oregon Communications team.

Position Summary

In order to deliver on the goal of connecting every Lundquist student with the people and opportunities that help them succeed, the Lundquist College of Business builds and operates programs, services, training, advising, tutoring, technology, and events to enable students to gain hands-on learning experience, explore careers, network, enhance their education, build relationships, and more. The Marketing and Communications Lead, Student Success position leads the marketing and communication efforts for current students, working closely with Lundquist's Strategic Communications team to deliver clear, effective, and inclusive communications to current undergraduate and graduate business students in Eugene and Portland, as well as faculty and external partners supporting programs and initiatives for current students.

The individual holding this job will have the primary responsibility for strategizing, conceptualizing, project managing, and executing communications and marketing materials targeted to current business students. These materials may include websites, e-newsletters, social media posts, calendar entries, event promotion materials, advertisements, flyers, brochures, posters, videos, and other digital and print collateral.

In doing so, the Marketing and Communications Lead, Student Success collaborates closely with other members of the Lundquist Strategic Communications team, including a graphic designer, web communications specialist, videographer, and writer, as well as the Director of Strategic Communications. The employee executes these responsibilities in accordance with the college's and the UO's overall communication and marketing strategy, brand and visual identity standards, and web and writing style guidelines.

This individual will also work closely with and respond to various units within the college to strategize, plan, manage, create, write, and coordinate marketing and communications to current students to achieve unit as well as college goals for student success. These units include the college's departments, centers of excellence, Mohr Career Services, Office of Advising and Student Experience, Braddock Tutoring, Office of the Dean, information services and instructional technology, building services, undergraduate and graduate programs, Portland programs, and student clubs.

Minimum Requirements

• Three years of experience as a public relations representative for an organization which involved gathering information, writing and/or producing materials, presenting information to the public, handling public relations, preparing press releases, and interaction with the news media. At least one year of this experience must have involved participating in planning and administering an organization's public relations program.

A Bachelor's degree in Journalism, Communications, or a closely related field may substitute for up to two years of the general experience but will not substitute for the one year of specialized experience.

Professional Competencies

• Demonstrated professional writing, editing, communications, and marketing experience.

• Advanced skills with design tools such as the Adobe suite or Canva, as well as with Microsoft Office on a Macintosh or Windows Computer.

• Experience with project management software and client services, including coordinating and communicating with diverse constituents with varying skill sets and knowledge of marketing and communications.

• Experience working and partnering with clients, constituents, and stakeholders to develop and guide communications and marketing plans.

• Commitment to and experience with promoting and enhancing diversity, equity, and inclusion.

Preferred Qualifications

• Master's degree in a related field.

• Experience managing marketing and communications in higher education.

FLSA Exempt: No

All offers of employment are contingent upon successful completion of a background inquiry.

This is a classified position represented by the SEIU Local 503, Oregon Public Employees Union.

The University of Oregon is proud to offer a robust benefits package to eligible employees, including health insurance, retirement plans, and paid time off. For more information about benefits, visit http://hr.uoregon.edu/careers/about-benefits.

The University of Oregon is an equal opportunity, affirmative action institution committed to cultural diversity and compliance with the ADA. The University encourages all qualified individuals to apply, and does not discriminate on the basis of any protected status, including veteran and disability status. The University is committed to providing reasonable accommodations to applicants and employees with disabilities. To request an accommodation in connection with the application process, please contact us at mailto:uocareers@uoregon.edu or 541-346-5112.

UO prohibits discrimination on the basis of race, color, sex, national or ethnic origin, age, religion, marital status, disability, veteran status, sexual orientation, gender identity, and gender expression in all programs, activities and employment practices as required by Title IX, other applicable laws, and policies. Retaliation is prohibited by UO policy. Questions may be referred to the Title IX Coordinator, Office of Civil Rights Compliance, or to the Office for Civil Rights. Contact information, related policies, and complaint procedures are listed on the http://studentlife.uoregon.edu/nondiscrimination.

In compliance with federal law, the University of Oregon prepares an annual report on campus security and fire safety programs and services. The Annual Campus Security and Fire Safety Report is available online at https://clery.uoregon.edu/annual-campus-security-and-fire-safety-report.

To apply, visit https://apptrkr.com/4249581