The Pennsylvania Academy of the Fine Arts
128 North Broad Street, Philadelphia, PA, United States
CHIEF MARKETING OFFICER
ByalaSearch LLC is pleased to announce that our firm has been retained by the Pennsylvania Academy of Fine Arts to identify candidates for the position of Chief Marketing Officer.
About PAFA
For over 200 years, the Pennsylvania Academy of the Fine Arts – the oldest art museum and school in the nation – has supported a close-knit community of faculty, critics, scholars, curators, museum-professionals, and alumni and created a home for contemporary artists to reinvent tradition and make their own mark on the future. PAFA is a national leader in fine arts education that brings together artists and the public through exceptional teaching programs, a world-class collection of American art, major exhibitions, and widely accessible public programs.
This specialized and unique art school attracts some of the most committed and promising art students from across the country and around the globe to study painting, drawing, printmaking, illustration, and sculpture with a distinguished faculty of working artists. The school holds a position of national prestige, with cutting-edge studio and classroom facilities, private studios for students, a historic cast collection, and the opportunity for students to exhibit in a world-class museum. PAFA's museum is internationally known for its collections of 19th- and 20th-century American paintings, sculptures, and works on paper. Its archives house important materials for the study of American art history, museums, and art training.
Primary Function
The Chief Marketing Officer will report to the President and Chief Executive Officer of the Pennsylvania Academy of Fine Arts. The Department of Marketing and Communications has responsibility for the development and implementation of a comprehensive strategic marketing plan aimed at utilizing a variety of media, both traditional and internet-based, to increase enrollment, visitors and membership. PAFA has a multi-level mission, serving both the School and the Museum, and the Chief Marketing Officer will work to strengthen the position of all of the branches of PAFA and the institution overall. The Chief Marketing Officer will serve as the face of PAFA on many occasions.
Specific Responsibilities of the Chief Marketing Officer:
In collaboration with other members of senior management and the Marketing Committee of the Board of Trustees, establish a cutting edge brand strategy and marketing plan, including digital media, traditional marketing techniques, and public relations and communications to elevate the profile of PAFA’s permanent collection, exhibitions and school, and achieve institutional objectives in PAFA’s strategic plan.
Develop and execute comprehensive short-term and long-term marketing plans and programs to support the growth in PAFA’s enrollment, contributed revenues, capital campaign contributions, museum and event attendance and earned revenue goals.
Craft social media, marketing and messaging plans to serve individual department needs.
Research and analyze current and prospective audiences and devise marketing strategies to deepen existing relationships and reach and develop new ones. Devise and implement an annual master marketing research plan that provides insight into exhibit offerings, visitation and membership drivers, pricing strategy and audience demographics.
Enhance and evaluate PAFA’s brand identity and reputation regionally, nationally and internationally.
Establish and maintain relationships with key business, community, strategic and cultural partners.
Serve as partner to other PAFA colleagues to ensure that marketing efforts are in synch with PAFA goals.
Serve as liaison with outside organizations to develop marketing and promotional opportunities and actively attend events in the community.
Oversee development and production of marketing, promotional and collateral materials.
Measure results of marketing and promotional programs, and make data-driven decisions about how to invest PAFA’s marketing resources for maximum impact; conduct regular audits of marketing efforts to determine their effectiveness and to ensure that marketing expenditures are best aligned with museum priorities.
Supervise a team of three professionals.
Determine agencies and suppliers of record; negotiate contract terms, and conditions for service.
Prepare departmental activity reports and present to senior management and Board of Trustees.
Serve as the Senior Staff liaison to the Marketing Committee of the Board of Trustees.
Develop and manage the marketing departmental budget and participate collaboratively in the development of the institutional budget.
Contribute positively and productively to the executive management team.
Additional responsibilities as needed.
Ideal Skills and Experience:
Bachelor’s degree required. Advanced degree preferred.
Minimum 8-10 years related experience in marketing, preferably in higher education, arts and culture, or related areas with multiple revenue streams.
Demonstrated leadership skills, strategic thinking and innovation strategies.
Proven experience in the marketing and support of enrollment management.
Track record of developing and implementing a marketing strategy that targets a diverse audience base.
Editorial experience in all forms of media.
Experience with all forms of institutional publishing and communications.
Experience supervising website and other digital content.
Comfortable working in a fast-paced organization with multiple stakeholders.
Entrepreneurial and independent while at the same time, deeply collaborative.
Demonstrated ability to manage competing demands and changing pace of priorities; comfortable dealing with all levels of PAFA staff.
Financial skills appropriate for management of budget, financial projections and research purposes.
Excellent written and verbal communication skills, organizational skills and attention to detail.
Critical Competencies for Success:
Strong leadership experience in creating a strategic vision and setting direction for a Marketing and Communications function within an institution consisting of diverse audiences; ability to articulate this vision to diverse stakeholders.
Track record of creating marketing strategies to drive increases in attendance and membership throughout the year; increase awareness of an institution’s programs and mission.
Demonstrated ability to craft a marketing and messaging strategy that is directly tied to increased interest, applications and enrollment in a school setting.
Experience positioning an organization both internally and externally and raising its profile, through various media, with its current constituents as well as with new ones.
Kindly send nominations or expressions of interest to:
Lisa Byala, Principal
ByalaSearch LLC
pafacmo@byalasearch.com
T: (212) 547–9536
www.byalasearch.com
Full Time
CHIEF MARKETING OFFICER
ByalaSearch LLC is pleased to announce that our firm has been retained by the Pennsylvania Academy of Fine Arts to identify candidates for the position of Chief Marketing Officer.
About PAFA
For over 200 years, the Pennsylvania Academy of the Fine Arts – the oldest art museum and school in the nation – has supported a close-knit community of faculty, critics, scholars, curators, museum-professionals, and alumni and created a home for contemporary artists to reinvent tradition and make their own mark on the future. PAFA is a national leader in fine arts education that brings together artists and the public through exceptional teaching programs, a world-class collection of American art, major exhibitions, and widely accessible public programs.
This specialized and unique art school attracts some of the most committed and promising art students from across the country and around the globe to study painting, drawing, printmaking, illustration, and sculpture with a distinguished faculty of working artists. The school holds a position of national prestige, with cutting-edge studio and classroom facilities, private studios for students, a historic cast collection, and the opportunity for students to exhibit in a world-class museum. PAFA's museum is internationally known for its collections of 19th- and 20th-century American paintings, sculptures, and works on paper. Its archives house important materials for the study of American art history, museums, and art training.
Primary Function
The Chief Marketing Officer will report to the President and Chief Executive Officer of the Pennsylvania Academy of Fine Arts. The Department of Marketing and Communications has responsibility for the development and implementation of a comprehensive strategic marketing plan aimed at utilizing a variety of media, both traditional and internet-based, to increase enrollment, visitors and membership. PAFA has a multi-level mission, serving both the School and the Museum, and the Chief Marketing Officer will work to strengthen the position of all of the branches of PAFA and the institution overall. The Chief Marketing Officer will serve as the face of PAFA on many occasions.
Specific Responsibilities of the Chief Marketing Officer:
In collaboration with other members of senior management and the Marketing Committee of the Board of Trustees, establish a cutting edge brand strategy and marketing plan, including digital media, traditional marketing techniques, and public relations and communications to elevate the profile of PAFA’s permanent collection, exhibitions and school, and achieve institutional objectives in PAFA’s strategic plan.
Develop and execute comprehensive short-term and long-term marketing plans and programs to support the growth in PAFA’s enrollment, contributed revenues, capital campaign contributions, museum and event attendance and earned revenue goals.
Craft social media, marketing and messaging plans to serve individual department needs.
Research and analyze current and prospective audiences and devise marketing strategies to deepen existing relationships and reach and develop new ones. Devise and implement an annual master marketing research plan that provides insight into exhibit offerings, visitation and membership drivers, pricing strategy and audience demographics.
Enhance and evaluate PAFA’s brand identity and reputation regionally, nationally and internationally.
Establish and maintain relationships with key business, community, strategic and cultural partners.
Serve as partner to other PAFA colleagues to ensure that marketing efforts are in synch with PAFA goals.
Serve as liaison with outside organizations to develop marketing and promotional opportunities and actively attend events in the community.
Oversee development and production of marketing, promotional and collateral materials.
Measure results of marketing and promotional programs, and make data-driven decisions about how to invest PAFA’s marketing resources for maximum impact; conduct regular audits of marketing efforts to determine their effectiveness and to ensure that marketing expenditures are best aligned with museum priorities.
Supervise a team of three professionals.
Determine agencies and suppliers of record; negotiate contract terms, and conditions for service.
Prepare departmental activity reports and present to senior management and Board of Trustees.
Serve as the Senior Staff liaison to the Marketing Committee of the Board of Trustees.
Develop and manage the marketing departmental budget and participate collaboratively in the development of the institutional budget.
Contribute positively and productively to the executive management team.
Additional responsibilities as needed.
Ideal Skills and Experience:
Bachelor’s degree required. Advanced degree preferred.
Minimum 8-10 years related experience in marketing, preferably in higher education, arts and culture, or related areas with multiple revenue streams.
Demonstrated leadership skills, strategic thinking and innovation strategies.
Proven experience in the marketing and support of enrollment management.
Track record of developing and implementing a marketing strategy that targets a diverse audience base.
Editorial experience in all forms of media.
Experience with all forms of institutional publishing and communications.
Experience supervising website and other digital content.
Comfortable working in a fast-paced organization with multiple stakeholders.
Entrepreneurial and independent while at the same time, deeply collaborative.
Demonstrated ability to manage competing demands and changing pace of priorities; comfortable dealing with all levels of PAFA staff.
Financial skills appropriate for management of budget, financial projections and research purposes.
Excellent written and verbal communication skills, organizational skills and attention to detail.
Critical Competencies for Success:
Strong leadership experience in creating a strategic vision and setting direction for a Marketing and Communications function within an institution consisting of diverse audiences; ability to articulate this vision to diverse stakeholders.
Track record of creating marketing strategies to drive increases in attendance and membership throughout the year; increase awareness of an institution’s programs and mission.
Demonstrated ability to craft a marketing and messaging strategy that is directly tied to increased interest, applications and enrollment in a school setting.
Experience positioning an organization both internally and externally and raising its profile, through various media, with its current constituents as well as with new ones.
Kindly send nominations or expressions of interest to:
Lisa Byala, Principal
ByalaSearch LLC
pafacmo@byalasearch.com
T: (212) 547–9536
www.byalasearch.com
Clark College
Vancouver, WA 98663, United States
Director of the Teaching and Learning Center Clark College is currently accepting applications for the full-time, administrative position of Director of the Teaching and Learning Center. This position reports to the Dean of Clark Libraries & Academic Success Services.
The Director provides leadership in the development, planning, and implementation of professional development and training opportunities that contribute to faculty, staff, and student success in a learner-centered community by cultivating and supporting teaching and service excellence at Clark College.
Clark College is an equal opportunity employer. Protected group members are strongly encouraged to apply. Clark College does not discriminate on the basis of race, color, national origin, sex, disability, age, religion, sexual orientation, gender identity, gender expression, creed, disabled veteran status, marital status or Vietnam-era veteran status in its programs and activities. The college considers equal opportunity, affirmative action, and non-discrimination to be fundamental to the mission, goals, and objectives of the college. All faculty and staff hired at Clark College are encouraged to embrace, continually support and enhance diversity and equity on our campus and in our community. Questions regarding the College’s Affirmative Action Policy may be directed to the Director of Human Resources, (360) 992-2105.
Job Duties and Responsibilities: Direct daily and strategic operation of the TLC including personnel management, strategic planning, and budget/fiscal planning and management. Define, create, and implement strategies for the design, operation, and evaluation of programs that facilitate professional development, leadership development, and continuous learning for all employees. Collaborate with the faculty development and employee development program specialists, and other college stakeholders to determine, plan, and implement new training and professional development opportunities. Partner with College units, departments, and shared governance groups to identify and meet the varied growth and development needs of Clark College employees. Lead the Teaching & Learning Advisory Committee to plan, design, and implement short-term and long-term professional development programs based on identified priorities and initiatives. Serve as project manager for professional development programs and initiatives. Develop outcomes, timelines, and project plans. Collaborate with Human Resources to provide orientations for all new employees and coordinate targeted programs for full-time and part-time faculty. Research, interview, and hire outside vendors for specific programs. Secure funding and negotiate contracts as needed. Design and conduct training and development programs that are based on current best practices and incorporate multiple methodologies. Remain current on and promote educational and technological tools and innovations. Engage in and promote research-based decision making, input, and communication. Evaluate the overall effectiveness of workshops, programs and institutes provided by the TLC. Analyze results to continually improve program content and delivery. Oversee design, production, and distribution of print materials, TLC website, and program publications. Participate in college meetings, initiatives, and projects. Represent Clark at selected regional and national professional development organization meetings. Perform other related duties as assigned. Create a safe, bias-free working environment, which engenders respect for differences. Provide leadership in accordance with the Vision, Values, and Core themes established by the college to achieve mission fulfillment.
Minimum Qualifications: Master’s degree in Adult Education, Organizational Development, Human Resources Development, or related field. Demonstrated understanding of pedagogy, adult learning theory, research-based practices for teaching and learning in higher education, and evaluation methodologies. Demonstrated leadership and management skills including effective communication and planning skills, personnel administration, and budgetary responsibility. Demonstrated interpersonal skills including the ability to foster a collegial work environment that encourages change and innovation. Evidence of the ability to build and maintain strong relationships with a variety of diverse people. Evidence of the ability to provide excellent service that consistently meets or exceeds the needs of the college employees. Ability to work well with people of all ages from academically, culturally, and socioeconomically diverse backgrounds.
Salary Statement: $61,830-$65,265 annually Benefits include vacation/ sick leave; medical, dental, life and long-term disability insurance; retirement; and tuition waiver.
APPLICATION PROCESS Required Online Application Materials: Clark College Online Application Letter of application describing background and experience related to qualifications and responsibilities of the position Current résumé Unofficial copy of all transcripts/certifications uploaded with online application or delivered to the Human Resources office in person or by fax (360-992-2873). Please apply online at www.clark.edu/jobs To contact Clark College Human Resources, please call (360) 992-2105. Application Deadline: Required application materials must be completed and submitted online by 3 p.m., February 10, 2017. Condition of employment: Finalist(s) for this position will be subject to a pre-employment background check as a condition of employment. Completion of academic degrees will also be verified through receipt of official transcripts.
DISABILITY ACCOMMODATIONS Upon request, accommodations are available to persons with disabilities for the application process. Contact Human Resources at (360)992-2105 or by video phone at (360)991-0901.
SECURITY The security of all the members of the campus community is of vital concern to Clark College. Information regarding crime prevention advice, the authority of the Security/Safety Department, policies concerning reporting of any crimes which may occur on the campus, and crime statistics for the most recent 4-year period may be requested from the Clark College Security/Safety Department, (360) 992-2133. The most recent Annual Security Report can be viewed here: http://www.clark.edu/campus-life/student-support/security/report.php
ELIGIBILITY VERIFICATION If you are hired, you will need proof of identity, and documentation of U.S. citizenship or legal authorization to work.
CORRECTIONS OR EXTENDED NOTICES Corrected or extended notices will be posted online and in the Human Resources Office. Clark College Human Resources January 10, 2017 16-00140
Full Time
Director of the Teaching and Learning Center Clark College is currently accepting applications for the full-time, administrative position of Director of the Teaching and Learning Center. This position reports to the Dean of Clark Libraries & Academic Success Services.
The Director provides leadership in the development, planning, and implementation of professional development and training opportunities that contribute to faculty, staff, and student success in a learner-centered community by cultivating and supporting teaching and service excellence at Clark College.
Clark College is an equal opportunity employer. Protected group members are strongly encouraged to apply. Clark College does not discriminate on the basis of race, color, national origin, sex, disability, age, religion, sexual orientation, gender identity, gender expression, creed, disabled veteran status, marital status or Vietnam-era veteran status in its programs and activities. The college considers equal opportunity, affirmative action, and non-discrimination to be fundamental to the mission, goals, and objectives of the college. All faculty and staff hired at Clark College are encouraged to embrace, continually support and enhance diversity and equity on our campus and in our community. Questions regarding the College’s Affirmative Action Policy may be directed to the Director of Human Resources, (360) 992-2105.
Job Duties and Responsibilities: Direct daily and strategic operation of the TLC including personnel management, strategic planning, and budget/fiscal planning and management. Define, create, and implement strategies for the design, operation, and evaluation of programs that facilitate professional development, leadership development, and continuous learning for all employees. Collaborate with the faculty development and employee development program specialists, and other college stakeholders to determine, plan, and implement new training and professional development opportunities. Partner with College units, departments, and shared governance groups to identify and meet the varied growth and development needs of Clark College employees. Lead the Teaching & Learning Advisory Committee to plan, design, and implement short-term and long-term professional development programs based on identified priorities and initiatives. Serve as project manager for professional development programs and initiatives. Develop outcomes, timelines, and project plans. Collaborate with Human Resources to provide orientations for all new employees and coordinate targeted programs for full-time and part-time faculty. Research, interview, and hire outside vendors for specific programs. Secure funding and negotiate contracts as needed. Design and conduct training and development programs that are based on current best practices and incorporate multiple methodologies. Remain current on and promote educational and technological tools and innovations. Engage in and promote research-based decision making, input, and communication. Evaluate the overall effectiveness of workshops, programs and institutes provided by the TLC. Analyze results to continually improve program content and delivery. Oversee design, production, and distribution of print materials, TLC website, and program publications. Participate in college meetings, initiatives, and projects. Represent Clark at selected regional and national professional development organization meetings. Perform other related duties as assigned. Create a safe, bias-free working environment, which engenders respect for differences. Provide leadership in accordance with the Vision, Values, and Core themes established by the college to achieve mission fulfillment.
Minimum Qualifications: Master’s degree in Adult Education, Organizational Development, Human Resources Development, or related field. Demonstrated understanding of pedagogy, adult learning theory, research-based practices for teaching and learning in higher education, and evaluation methodologies. Demonstrated leadership and management skills including effective communication and planning skills, personnel administration, and budgetary responsibility. Demonstrated interpersonal skills including the ability to foster a collegial work environment that encourages change and innovation. Evidence of the ability to build and maintain strong relationships with a variety of diverse people. Evidence of the ability to provide excellent service that consistently meets or exceeds the needs of the college employees. Ability to work well with people of all ages from academically, culturally, and socioeconomically diverse backgrounds.
Salary Statement: $61,830-$65,265 annually Benefits include vacation/ sick leave; medical, dental, life and long-term disability insurance; retirement; and tuition waiver.
APPLICATION PROCESS Required Online Application Materials: Clark College Online Application Letter of application describing background and experience related to qualifications and responsibilities of the position Current résumé Unofficial copy of all transcripts/certifications uploaded with online application or delivered to the Human Resources office in person or by fax (360-992-2873). Please apply online at www.clark.edu/jobs To contact Clark College Human Resources, please call (360) 992-2105. Application Deadline: Required application materials must be completed and submitted online by 3 p.m., February 10, 2017. Condition of employment: Finalist(s) for this position will be subject to a pre-employment background check as a condition of employment. Completion of academic degrees will also be verified through receipt of official transcripts.
DISABILITY ACCOMMODATIONS Upon request, accommodations are available to persons with disabilities for the application process. Contact Human Resources at (360)992-2105 or by video phone at (360)991-0901.
SECURITY The security of all the members of the campus community is of vital concern to Clark College. Information regarding crime prevention advice, the authority of the Security/Safety Department, policies concerning reporting of any crimes which may occur on the campus, and crime statistics for the most recent 4-year period may be requested from the Clark College Security/Safety Department, (360) 992-2133. The most recent Annual Security Report can be viewed here: http://www.clark.edu/campus-life/student-support/security/report.php
ELIGIBILITY VERIFICATION If you are hired, you will need proof of identity, and documentation of U.S. citizenship or legal authorization to work.
CORRECTIONS OR EXTENDED NOTICES Corrected or extended notices will be posted online and in the Human Resources Office. Clark College Human Resources January 10, 2017 16-00140
