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Southern Methodist University
Graphic Designer/Digital Media Specialist (HR Title: Digital Marketing Specialist I) - (HEA00000084)
Southern Methodist University
Salary Range:  Salary commensurate with experience and qualifications About SMU SMU’s more than 12,000 diverse, high-achieving students come from all 50 states and over 80 countries to take advantage of the University’s small classes, meaningful research opportunities, leadership development, community service, international study and innovative programs. SMU serves approximately 7,000 undergraduates and 5,000 graduate students through eight degree-granting schools:  Dedman College of Humanities and Sciences ,  Cox School of Business ,  Lyle School of Engineering ,  Meadows School of the Arts ,  Simmons School of Education and Human Development ,  Dedman School of Law ,  Perkins School of Theology  and  Moody School of Graduate and Advanced Studies . SMU is data driven, and its powerful supercomputing ecosystem – paired with entrepreneurial drive – creates an unrivaled environment for the University to deliver research excellence. Now in its second century of achievement, SMU is recognized for the ways it supports students, faculty and alumni as they become ethical, enterprising leaders in their professions and communities.  SMU’s relationship with Dallas  – the dynamic center of one of the nation’s fastest-growing regions – offers unique learning, research, social and career opportunities that provide a launch pad for global impact. SMU is nonsectarian in its teaching and committed to academic freedom and open inquiry. About the Position: This role is an on-campus, in-person position. The Digital Marketing Specialist will provide creative expertise to support the marketing and promotional efforts of the Dr. Bob Smith Health Center (DBSHC). This role blends traditional graphic design skills with digital media expertise to craft impactful visuals for print and online platforms. Collaborating with university and health center staff, the designer will report directly to the Executive Director and play a key role in advancing DBSHC’s outreach. Essential Functions: Design & Content Creation: Create print materials such as brochures, posters and flyers. Design digital content for DBSHC website, email templates, digital monitors, social media (e.g., Facebook, Instagram, X) and PPT presentations. Capture/edit photography to enhance promotional materials. Keep organized digital folder of design assets (e.g., photos, completed projects) for Exec Director's access. Digital Media and Analytics: Distribute visual assets across social media and other platforms. Send out event notifications via email to the campus. Monitor engagement metrics (e.g., likes, shares, clicks) to evaluate effectiveness and refine future designs. Collaboration and Communication: Work with campus partners and DBSHC staff to align designs with project goals and brand standards. Engage in co-marketing efforts with other departments as appropriate. Collect feedback from stakeholders at key stages to ensure accuracy and satisfaction. Project Management: Manage multiple projects independently and with the marketing team, meeting deadlines efficiently. Track progress and communicate updates or challenges to the Executive Director. Other duties as assigned   Qualifications   Education and Experience: A Bachelor’s degree is required. A degree in graphic design, art or related discipline is preferred.  A minimum of two (2) years of experience in a professional graphic design role is required. Experience in a creative agency, marketing department, or a university design unit is preferred.  Knowledge, Skills and Abilities: Candidate should exhibit excellent interpersonal and verbal communication abilities, enabling them to effectively engage with diverse groups across the University and foster productive relationships with various stakeholders. Additionally, the candidate must possess strong written communication skills, including proficiency in editing and proofreading Candidate must possess strong problem-solving skills with the ability to identify and analyze problems, as well as devise solutions. Must also have strong organizational, planning and time management skills.   Candidate knowledge of digital media trends and best practices (e.g., social media design, accessibility) is required. Candidate must be able to demonstrate proficiency with design software, including Adobe Creative Suite (e.g., Illustrator, InDesign, Photoshop, Dreamweaver).  Physical and Environmental Demands: Sit for long periods of time Deadline to Apply: Priority consideration may be given to submissions received by April 10, 2025. This position is open until filled. EEO Statement: SMU will not discriminate in any program or activity on the basis of race, color, religion, national origin, sex, age, disability, genetic information, veteran status, sexual orientation, or gender identity and expression. The Executive Director for Access and Equity/Title IX Coordinator is designated to handle inquiries regarding nondiscrimination policies and may be reached at the Perkins Administration Building, Room 204, 6425 Boaz Lane, Dallas, TX 75205, 214-768-3601,  accessequity@smu.edu . Benefits: SMU offers staff a broad, competitive array of  health and related benefit s. In addition to traditional benefits such as health, dental, and vision plans, SMU offers a wide range of  wellness programs  to help attract, support, and retain our employees whose work continues to make SMU an outstanding education and research institution. SMU is committed to providing an array of  retirement programs  that benefit and protect you and your family throughout your working years at SMU and, if you meet SMU's retirement eligibility criteria, during your retirement years after you leave SMU. The value of learning at SMU isn't just about preparing our students for the future. Employees have access to a wide variety of  professional and personal development opportunities , including  tuition benefits .
Full Time
Salary Range:  Salary commensurate with experience and qualifications About SMU SMU’s more than 12,000 diverse, high-achieving students come from all 50 states and over 80 countries to take advantage of the University’s small classes, meaningful research opportunities, leadership development, community service, international study and innovative programs. SMU serves approximately 7,000 undergraduates and 5,000 graduate students through eight degree-granting schools:  Dedman College of Humanities and Sciences ,  Cox School of Business ,  Lyle School of Engineering ,  Meadows School of the Arts ,  Simmons School of Education and Human Development ,  Dedman School of Law ,  Perkins School of Theology  and  Moody School of Graduate and Advanced Studies . SMU is data driven, and its powerful supercomputing ecosystem – paired with entrepreneurial drive – creates an unrivaled environment for the University to deliver research excellence. Now in its second century of achievement, SMU is recognized for the ways it supports students, faculty and alumni as they become ethical, enterprising leaders in their professions and communities.  SMU’s relationship with Dallas  – the dynamic center of one of the nation’s fastest-growing regions – offers unique learning, research, social and career opportunities that provide a launch pad for global impact. SMU is nonsectarian in its teaching and committed to academic freedom and open inquiry. About the Position: This role is an on-campus, in-person position. The Digital Marketing Specialist will provide creative expertise to support the marketing and promotional efforts of the Dr. Bob Smith Health Center (DBSHC). This role blends traditional graphic design skills with digital media expertise to craft impactful visuals for print and online platforms. Collaborating with university and health center staff, the designer will report directly to the Executive Director and play a key role in advancing DBSHC’s outreach. Essential Functions: Design & Content Creation: Create print materials such as brochures, posters and flyers. Design digital content for DBSHC website, email templates, digital monitors, social media (e.g., Facebook, Instagram, X) and PPT presentations. Capture/edit photography to enhance promotional materials. Keep organized digital folder of design assets (e.g., photos, completed projects) for Exec Director's access. Digital Media and Analytics: Distribute visual assets across social media and other platforms. Send out event notifications via email to the campus. Monitor engagement metrics (e.g., likes, shares, clicks) to evaluate effectiveness and refine future designs. Collaboration and Communication: Work with campus partners and DBSHC staff to align designs with project goals and brand standards. Engage in co-marketing efforts with other departments as appropriate. Collect feedback from stakeholders at key stages to ensure accuracy and satisfaction. Project Management: Manage multiple projects independently and with the marketing team, meeting deadlines efficiently. Track progress and communicate updates or challenges to the Executive Director. Other duties as assigned   Qualifications   Education and Experience: A Bachelor’s degree is required. A degree in graphic design, art or related discipline is preferred.  A minimum of two (2) years of experience in a professional graphic design role is required. Experience in a creative agency, marketing department, or a university design unit is preferred.  Knowledge, Skills and Abilities: Candidate should exhibit excellent interpersonal and verbal communication abilities, enabling them to effectively engage with diverse groups across the University and foster productive relationships with various stakeholders. Additionally, the candidate must possess strong written communication skills, including proficiency in editing and proofreading Candidate must possess strong problem-solving skills with the ability to identify and analyze problems, as well as devise solutions. Must also have strong organizational, planning and time management skills.   Candidate knowledge of digital media trends and best practices (e.g., social media design, accessibility) is required. Candidate must be able to demonstrate proficiency with design software, including Adobe Creative Suite (e.g., Illustrator, InDesign, Photoshop, Dreamweaver).  Physical and Environmental Demands: Sit for long periods of time Deadline to Apply: Priority consideration may be given to submissions received by April 10, 2025. This position is open until filled. EEO Statement: SMU will not discriminate in any program or activity on the basis of race, color, religion, national origin, sex, age, disability, genetic information, veteran status, sexual orientation, or gender identity and expression. The Executive Director for Access and Equity/Title IX Coordinator is designated to handle inquiries regarding nondiscrimination policies and may be reached at the Perkins Administration Building, Room 204, 6425 Boaz Lane, Dallas, TX 75205, 214-768-3601,  accessequity@smu.edu . Benefits: SMU offers staff a broad, competitive array of  health and related benefit s. In addition to traditional benefits such as health, dental, and vision plans, SMU offers a wide range of  wellness programs  to help attract, support, and retain our employees whose work continues to make SMU an outstanding education and research institution. SMU is committed to providing an array of  retirement programs  that benefit and protect you and your family throughout your working years at SMU and, if you meet SMU's retirement eligibility criteria, during your retirement years after you leave SMU. The value of learning at SMU isn't just about preparing our students for the future. Employees have access to a wide variety of  professional and personal development opportunities , including  tuition benefits .
Cascade PBS
Marketing Campaign Specialist
Cascade PBS Seattle, WA, USA
Cascade PBS’s mission is to inform and inspire our community to make the world a better place. Our vision is to be the most essential and relevant media organization in the region. The Marketing Campaign Specialist executes paid and owned multiplatform marketing campaigns and plays a key role in the marketing department‘s project management efforts. This role sets schedules, tracks deliverables, conducts analysis and drives continuous improvement while demonstrating Cascade PBS’s values of integrity, community, innovation and diversity. Hourly rate :  $32.69-$36.49  Location : Seattle, hybrid schedule available Cascade PBS offers competitive benefits to team members working 20 hours or more a week. Benefits include : 11 paid holidays 1 personal holiday 4 weeks of Paid Time Off (PTO) to start Half-day Fridays during Summer Company-matched 401(k) Retirement Plan that is fully-vested immediately Employer paid ORCA card  Employee Assistance Program (EAP) Medical Dental  Vision KEY RESPONSIBILITIES/DUTIES Work with manager and external vendors to conceive, execute and optimize all Google Ads promotion including Display, Search and Grant campaigns Use self-service ad consoles to set up, monitor and report on paid campaigns across a variety of platforms (Roku, Amazon Fire TV, Google, mobile app stores, Meta) Manage marketing department’s house ad inventory on our digital properties including inventory allocation, strategic alignment and prioritization  Create and optimize campaign-specific landing pages  Manage first-party data uploads, custom audiences and targeting profiles within Google Ads and Meta Business Manager Develop and track marketing and communications budgets for each project in collaboration with the Marketing Manager Partner with the Data and Analytics team as a data champion for the marketing department. Use data, reporting and insights to conduct campaign optimizations, inform best practices and strategies Stay abreast of current and emerging digital marketing methods such as full funnel attribution, tracking and optimization including retargeting pixels and third-party measurement technologies (eg AppsFlyer) Manage creative requests and resulting campaign assets for assigned campaigns Work with teams across the organization to manage web and app alerts and promo placements Support Marketing Manager across digital marketing channels and help with new initiatives as needed Collaborate with other team members to foster a positive and productive culture and contribute toward the overall growth of Cascade PBS Other duties, responsibilities and activities may change or be assigned at any time with or without notice REQUIRED SKILLS/ABILITIES Strong critical thinking skills with the ability to analyze information and make sound decisions Exceptional verbal and written communications skills including copywriting and copy editing  Diligence in scheduling, targeting and optimizing campaigns Strong creative judgment and high attention to detail Strong grasp of programmatic advertising platforms and best practices Self-driven, able to balance the marketing team's priorities across our owned and paid media platforms from concept to execution  Ability to manage through change in dynamic media industry environment EDUCATION AND EXPERIENCE Bachelor’s Degree (preferably in Business, Marketing or Communications) or equivalent experience required Minimum of three years of experience developing and executing multiplatform marketing plans  Minimum of three years of experience managing cross-functional projects  Strong knowledge of ad platforms such as Google Ads and Meta, including one or more platform certifications Knowledge of CRM, CMS and social media best practices Strong understanding of metrics, analytics and reporting PHYSICAL REQUIREMENTS Ability to view data on a computer screen for extended periods of time Ability to type on a keyboard for extended periods of time Ability to sit or stand for extended periods Cascade PBS is committed to building a team that represents a diversity of thought, experience and personal background. Our organization serves a diverse community, in terms of ethnicity, class, culture, language, sexual orientation and disabilities and we are committed to increasing diversity and inclusion amongst our staff population. We encourage everyone interested in this role to apply even if you don’t meet all of the requirements.   The hiring process for this role will include a phone screen and a virtual or in-person panel interview. In some instances, additional panel interviews may take place. If you need reasonable accommodation during the job application or interview process, please contact us at   jobs@kcts9.org.    
Full Time
Cascade PBS’s mission is to inform and inspire our community to make the world a better place. Our vision is to be the most essential and relevant media organization in the region. The Marketing Campaign Specialist executes paid and owned multiplatform marketing campaigns and plays a key role in the marketing department‘s project management efforts. This role sets schedules, tracks deliverables, conducts analysis and drives continuous improvement while demonstrating Cascade PBS’s values of integrity, community, innovation and diversity. Hourly rate :  $32.69-$36.49  Location : Seattle, hybrid schedule available Cascade PBS offers competitive benefits to team members working 20 hours or more a week. Benefits include : 11 paid holidays 1 personal holiday 4 weeks of Paid Time Off (PTO) to start Half-day Fridays during Summer Company-matched 401(k) Retirement Plan that is fully-vested immediately Employer paid ORCA card  Employee Assistance Program (EAP) Medical Dental  Vision KEY RESPONSIBILITIES/DUTIES Work with manager and external vendors to conceive, execute and optimize all Google Ads promotion including Display, Search and Grant campaigns Use self-service ad consoles to set up, monitor and report on paid campaigns across a variety of platforms (Roku, Amazon Fire TV, Google, mobile app stores, Meta) Manage marketing department’s house ad inventory on our digital properties including inventory allocation, strategic alignment and prioritization  Create and optimize campaign-specific landing pages  Manage first-party data uploads, custom audiences and targeting profiles within Google Ads and Meta Business Manager Develop and track marketing and communications budgets for each project in collaboration with the Marketing Manager Partner with the Data and Analytics team as a data champion for the marketing department. Use data, reporting and insights to conduct campaign optimizations, inform best practices and strategies Stay abreast of current and emerging digital marketing methods such as full funnel attribution, tracking and optimization including retargeting pixels and third-party measurement technologies (eg AppsFlyer) Manage creative requests and resulting campaign assets for assigned campaigns Work with teams across the organization to manage web and app alerts and promo placements Support Marketing Manager across digital marketing channels and help with new initiatives as needed Collaborate with other team members to foster a positive and productive culture and contribute toward the overall growth of Cascade PBS Other duties, responsibilities and activities may change or be assigned at any time with or without notice REQUIRED SKILLS/ABILITIES Strong critical thinking skills with the ability to analyze information and make sound decisions Exceptional verbal and written communications skills including copywriting and copy editing  Diligence in scheduling, targeting and optimizing campaigns Strong creative judgment and high attention to detail Strong grasp of programmatic advertising platforms and best practices Self-driven, able to balance the marketing team's priorities across our owned and paid media platforms from concept to execution  Ability to manage through change in dynamic media industry environment EDUCATION AND EXPERIENCE Bachelor’s Degree (preferably in Business, Marketing or Communications) or equivalent experience required Minimum of three years of experience developing and executing multiplatform marketing plans  Minimum of three years of experience managing cross-functional projects  Strong knowledge of ad platforms such as Google Ads and Meta, including one or more platform certifications Knowledge of CRM, CMS and social media best practices Strong understanding of metrics, analytics and reporting PHYSICAL REQUIREMENTS Ability to view data on a computer screen for extended periods of time Ability to type on a keyboard for extended periods of time Ability to sit or stand for extended periods Cascade PBS is committed to building a team that represents a diversity of thought, experience and personal background. Our organization serves a diverse community, in terms of ethnicity, class, culture, language, sexual orientation and disabilities and we are committed to increasing diversity and inclusion amongst our staff population. We encourage everyone interested in this role to apply even if you don’t meet all of the requirements.   The hiring process for this role will include a phone screen and a virtual or in-person panel interview. In some instances, additional panel interviews may take place. If you need reasonable accommodation during the job application or interview process, please contact us at   jobs@kcts9.org.    
University of Pennsylvania
Senior Communications Specialist
University of Pennsylvania Philadelphia, PA, USA
Senior Communications Specialist University Overview The University of Pennsylvania, the largest private employer in Philadelphia, is a world-renowned leader in education, research, and innovation. This historic, Ivy League school consistently ranks among the top 10 universities in the annual U.S. News & World Report survey. Penn has 12 highly-regarded schools that provide opportunities for undergraduate, graduate and continuing education, all influenced by Penn's distinctive interdisciplinary approach to scholarship and learning. As an employer Penn has been ranked nationally on many occasions with the most recent award from Forbes who named Penn one of America's Best Large Employers in 2023. Penn offers a unique working environment within the city of Philadelphia. The University is situated on a beautiful urban campus, with easy access to a range of educational, cultural, and recreational activities. With its historical significance and landmarks, lively cultural offerings, and wide variety of atmospheres, Philadelphia is the perfect place to call home for work and play. The University offers a competitive benefits package that includes excellent healthcare and tuition benefits for employees and their families, generous retirement benefits, a wide variety of professional development opportunities, supportive work and family benefits, a wealth of health and wellness programs and resources, and much more. Posted Job Title Senior Communications Specialist Job Profile Title Communications Specialist Senior Job Description Summary The Division of Facilities and Real Estate Services (FRES) provides the expertise, business process, policies and standards required to plan, design, construct, operate, maintain and renew the physical assets of the University, excluding the health system. In addition, the Division, comprised of approximately five Departments, is responsible for the strategic planning, management and operation of non-academic University property, and collaborating with the neighborhood to create a safe, diverse and economically vibrant destination. With close to 12M square feet of space, FRES maintains 186 buildings on a campus of 276 acres, completes over 60,000 maintenance requests per year, and starts approximately 250 projects a year. FRES is comprised of the following Departments: Administration, Office of the University Architect, Design and Construction, Real Estate, Operations and Maintenance. The University of Pennsylvania is implementing a campus transformation entitled Penn Connects (http://www.pennconnects.upenn.edu). This comprehensive, award winning effort is expanding the campus over the next 20 years, including the construction of new academic research and recreational facilities. In addition, the University has secured $300M in Century Bond funding and continues to upgrade existing facilities over the coming years. Job Description The Senior Communications Specialist is a marketing and communications generalist responsible for creating internal and external messaging to trustees, administration, staff, faculty, students, community and professional groups coinciding with the strategic goals of the department. Responsibilities include work in the areas of communications, media relations, public relations, marketing and advertising in the form of strategic planning, benchmarking analysis and reports, website development, social media, media relations preparation, advertising, presentations, e-newsletters, and events. This role works closely with the Communications Director at Facilities and Real Estate Services (FRES), in support of and in collaboration with the Senior Vice President, and the teams of Design and Construction, University Architect, Operations and Maintenance, Real Estate and Administration, as well as the Assistant Vice President in the Office of the SEVP, with particular emphasis in the areas of Penn Sustainability, campus development, and FRES operations. They will also serve in a liaison capacity on communications, marketing, event planning and community relations with University Communications, student leadership, professional staff across campus, internal and external organizations. Job Responsibilities FRES Communications Projects and Initiatives: Develop, support, and enhance FRES internal and external communications. Support FRES executive staff through creation of talking points, fact sheets, PPT presentations. Assist with event planning as needed. Direct production of FRES Annual Report; Coordinate with staff writer and graphic designer on content, layout, text review, and budget. Manage creation of PPT presentation for division senior vice president for All FRES Annual Update Meeting; Manage FRES content contributions to publications by local organizations and various University departments. Website Management: manage existing content, create new pages, and develop information on a regular basis for several websites, including Sustainability, Penn Connects, and FRES websites. Review, analyze and modify these websites with University staff and consultants, including documenting, designing, testing, monitoring, and maintaining to meet the needs of users and communicate priorities effectively; facilitate website redesigns and development with outside consultant in coordination with FRES IT and University ISC; work on projects including web-based applications, website and layout enhancements. Media Relations: Manage inquiries from Penn publications, Daily Pennsylvanian, and external trade publications and higher education media, and others not handled primarily by Director. Strategize and draft responses based on group input, set up interviews. Monitor news clips. Strategic Planning: Draft or update long-term marketing communications plans that define goals, audiences, tactics and tools and provide direction for activity in several topic areas, including Penn Sustainability, campus development, and FRES initiatives. Draft or update marketing communications plans for specific campaigns of limited duration, with same tactics and evaluation. Assist with oversight of related work with Communications Coordinator. E-News: manage design, protocol, correspondence and content for FRES and Sustainability e-newsletters several times/year to department and interested constituents with assistance from the Communications Coordinator. Benchmarking: Monitor metrics on websites, social media, newsletters and advertising. Use data to inform communications, including web and social media analytics, public relations outreach, events, and advertising reach. Provide reports to other FRES departments as needed. Advertising: Direct print and digital advertising campaigns. Meet with ad sales representatives in regional marketplace to research offerings and build relationships. Make recommendations on ad contracts. Update advertising messages based on target audience and time of year. Manage budget/invoices/payments with property management firm. Work with the Communications team members to redesign advertisements to meet new ad specs. Meet ad submission deadlines. Review reports provided by media groups to determine visibility and measures of success. Redistribute mix of advertising as needed. Qualifications Bachelors Degree required; Concentration in communications, public relations, media relations, marketing, business, or relevant 5-7 years related experience required; Related experience in design, architecture, urban studies, facilities management, higher education and/or real estate a plus. Proficient with social media and online content management. Strong oral and written communications skills required. Must have great customer service, strong organizational, project management skills and attention to detail. For consideration, interested candidates must submit a resume and a cover letter. Job Location - City, State Philadelphia, Pennsylvania Department / School Facilities and Real Estate Services Pay Range $61,046.00 - $92,000.00 Annual Rate Salary offers are made based on the candidate's qualifications, experience, skills, and education as they directly relate to the requirements of the position, as well as internal and market factors and grade profile. Affirmative Action Statement Penn adheres to a policy that prohibits discrimination on the basis of race, color, sex, sexual orientation, gender identity, religion, creed, national or ethnic origin, citizenship status, age, disability, veteran status, or any other legally protected class. Special Requirements Background check required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job. University Benefits • Health, Life, and Flexible Spending Accounts: Penn offers comprehensive medical, prescription, behavioral health, dental, vision, and life insurance benefits to protect you and your family's health and welfare. You can also use flexible spending accounts to pay for eligible health care and dependent care expenses with pre-tax dollars. • Tuition: Take advantage of Penn's exceptional tuition benefits. You, your spouse, and your dependent children can get tuition assistance here at Penn. Your dependent children are also eligible for tuition assistance at other institutions. • Retirement: Penn offers generous retirement plans to help you save for your future. Penn's Basic, Matching, and Supplemental retirement plans allow you to save for retirement on a pre-tax or Roth basis. Choose from a wide variety of investment options through TIAA and Vanguard. • Time Away from Work: Penn provides you with a substantial amount of time away from work during the course of the year. This allows you to relax, take vacations, attend to personal affairs, recover from illness or injury, spend time with family—whatever your personal needs may be. • Long-Term Care Insurance: In partnership with Genworth Financial, Penn offers faculty and staff (and your eligible family members) long-term care insurance to help you cover some of the costs of long-term care services received at home, in the community or in a nursing facility. If you apply when you're newly hired, you won't have to provide proof of good health or be subject to underwriting requirements. Eligible family members must always provide proof of good health and are subject to underwriting. • Wellness and Work-life Resources: Penn is committed to supporting our faculty and staff as they balance the competing demands of work and personal life. That's why we offer a wide variety of programs and resources to help you care for your health, your family, and your work-life balance. • Professional and Personal Development: Penn provides an array of resources to help you advance yourself personally and professionally. • University Resources: As a member of the Penn community, you have access to a wide range of University resources as well as cultural and recreational activities. Take advantage of the University's libraries and athletic facilities, or visit our arboretum and art galleries. There's always something going on at Penn, whether it's a new exhibit at the Penn Museum, the latest music or theater presentation at the Annenberg Center, or the Penn Relays at Franklin Field to name just a few examples. As a member of the Penn community, you're right in the middle of the excitement—and you and your family can enjoy many of these activities for free. • Discounts and Special Services: From arts and entertainment to transportation and mortgages, you'll find great deals for University faculty and staff. Not only do Penn arts and cultural centers and museums offer free and discounted admission and memberships to faculty and staff. You can also enjoy substantial savings on other goods and services such as new cars from Ford and General Motors, cellular phone service plans, movie tickets, and admission to theme parks. • Flexible Work Hours: Flexible work options offer creative approaches for completing work while promoting balance between work and personal commitments. These approaches involve use of non-traditional work hours, locations, and/or job structures. • Penn Home Ownership Services: Penn offers a forgivable loan for eligible employees interested in buying a home or currently residing in West Philadelphia, which can be used for closing costs or home improvements. • Adoption Assistance: Penn will reimburse eligible employees on qualified expenses in connection with the legal adoption of an eligible child, such as travel or court fees, for up to two adoptions in your household. ​ To learn more, please visit: https://www.hr.upenn.edu/PennHR/benefits-pay To apply, visit https://apptrkr.com/5665969
Full Time
Senior Communications Specialist University Overview The University of Pennsylvania, the largest private employer in Philadelphia, is a world-renowned leader in education, research, and innovation. This historic, Ivy League school consistently ranks among the top 10 universities in the annual U.S. News & World Report survey. Penn has 12 highly-regarded schools that provide opportunities for undergraduate, graduate and continuing education, all influenced by Penn's distinctive interdisciplinary approach to scholarship and learning. As an employer Penn has been ranked nationally on many occasions with the most recent award from Forbes who named Penn one of America's Best Large Employers in 2023. Penn offers a unique working environment within the city of Philadelphia. The University is situated on a beautiful urban campus, with easy access to a range of educational, cultural, and recreational activities. With its historical significance and landmarks, lively cultural offerings, and wide variety of atmospheres, Philadelphia is the perfect place to call home for work and play. The University offers a competitive benefits package that includes excellent healthcare and tuition benefits for employees and their families, generous retirement benefits, a wide variety of professional development opportunities, supportive work and family benefits, a wealth of health and wellness programs and resources, and much more. Posted Job Title Senior Communications Specialist Job Profile Title Communications Specialist Senior Job Description Summary The Division of Facilities and Real Estate Services (FRES) provides the expertise, business process, policies and standards required to plan, design, construct, operate, maintain and renew the physical assets of the University, excluding the health system. In addition, the Division, comprised of approximately five Departments, is responsible for the strategic planning, management and operation of non-academic University property, and collaborating with the neighborhood to create a safe, diverse and economically vibrant destination. With close to 12M square feet of space, FRES maintains 186 buildings on a campus of 276 acres, completes over 60,000 maintenance requests per year, and starts approximately 250 projects a year. FRES is comprised of the following Departments: Administration, Office of the University Architect, Design and Construction, Real Estate, Operations and Maintenance. The University of Pennsylvania is implementing a campus transformation entitled Penn Connects (http://www.pennconnects.upenn.edu). This comprehensive, award winning effort is expanding the campus over the next 20 years, including the construction of new academic research and recreational facilities. In addition, the University has secured $300M in Century Bond funding and continues to upgrade existing facilities over the coming years. Job Description The Senior Communications Specialist is a marketing and communications generalist responsible for creating internal and external messaging to trustees, administration, staff, faculty, students, community and professional groups coinciding with the strategic goals of the department. Responsibilities include work in the areas of communications, media relations, public relations, marketing and advertising in the form of strategic planning, benchmarking analysis and reports, website development, social media, media relations preparation, advertising, presentations, e-newsletters, and events. This role works closely with the Communications Director at Facilities and Real Estate Services (FRES), in support of and in collaboration with the Senior Vice President, and the teams of Design and Construction, University Architect, Operations and Maintenance, Real Estate and Administration, as well as the Assistant Vice President in the Office of the SEVP, with particular emphasis in the areas of Penn Sustainability, campus development, and FRES operations. They will also serve in a liaison capacity on communications, marketing, event planning and community relations with University Communications, student leadership, professional staff across campus, internal and external organizations. Job Responsibilities FRES Communications Projects and Initiatives: Develop, support, and enhance FRES internal and external communications. Support FRES executive staff through creation of talking points, fact sheets, PPT presentations. Assist with event planning as needed. Direct production of FRES Annual Report; Coordinate with staff writer and graphic designer on content, layout, text review, and budget. Manage creation of PPT presentation for division senior vice president for All FRES Annual Update Meeting; Manage FRES content contributions to publications by local organizations and various University departments. Website Management: manage existing content, create new pages, and develop information on a regular basis for several websites, including Sustainability, Penn Connects, and FRES websites. Review, analyze and modify these websites with University staff and consultants, including documenting, designing, testing, monitoring, and maintaining to meet the needs of users and communicate priorities effectively; facilitate website redesigns and development with outside consultant in coordination with FRES IT and University ISC; work on projects including web-based applications, website and layout enhancements. Media Relations: Manage inquiries from Penn publications, Daily Pennsylvanian, and external trade publications and higher education media, and others not handled primarily by Director. Strategize and draft responses based on group input, set up interviews. Monitor news clips. Strategic Planning: Draft or update long-term marketing communications plans that define goals, audiences, tactics and tools and provide direction for activity in several topic areas, including Penn Sustainability, campus development, and FRES initiatives. Draft or update marketing communications plans for specific campaigns of limited duration, with same tactics and evaluation. Assist with oversight of related work with Communications Coordinator. E-News: manage design, protocol, correspondence and content for FRES and Sustainability e-newsletters several times/year to department and interested constituents with assistance from the Communications Coordinator. Benchmarking: Monitor metrics on websites, social media, newsletters and advertising. Use data to inform communications, including web and social media analytics, public relations outreach, events, and advertising reach. Provide reports to other FRES departments as needed. Advertising: Direct print and digital advertising campaigns. Meet with ad sales representatives in regional marketplace to research offerings and build relationships. Make recommendations on ad contracts. Update advertising messages based on target audience and time of year. Manage budget/invoices/payments with property management firm. Work with the Communications team members to redesign advertisements to meet new ad specs. Meet ad submission deadlines. Review reports provided by media groups to determine visibility and measures of success. Redistribute mix of advertising as needed. Qualifications Bachelors Degree required; Concentration in communications, public relations, media relations, marketing, business, or relevant 5-7 years related experience required; Related experience in design, architecture, urban studies, facilities management, higher education and/or real estate a plus. Proficient with social media and online content management. Strong oral and written communications skills required. Must have great customer service, strong organizational, project management skills and attention to detail. For consideration, interested candidates must submit a resume and a cover letter. Job Location - City, State Philadelphia, Pennsylvania Department / School Facilities and Real Estate Services Pay Range $61,046.00 - $92,000.00 Annual Rate Salary offers are made based on the candidate's qualifications, experience, skills, and education as they directly relate to the requirements of the position, as well as internal and market factors and grade profile. Affirmative Action Statement Penn adheres to a policy that prohibits discrimination on the basis of race, color, sex, sexual orientation, gender identity, religion, creed, national or ethnic origin, citizenship status, age, disability, veteran status, or any other legally protected class. Special Requirements Background check required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job. University Benefits • Health, Life, and Flexible Spending Accounts: Penn offers comprehensive medical, prescription, behavioral health, dental, vision, and life insurance benefits to protect you and your family's health and welfare. You can also use flexible spending accounts to pay for eligible health care and dependent care expenses with pre-tax dollars. • Tuition: Take advantage of Penn's exceptional tuition benefits. You, your spouse, and your dependent children can get tuition assistance here at Penn. Your dependent children are also eligible for tuition assistance at other institutions. • Retirement: Penn offers generous retirement plans to help you save for your future. Penn's Basic, Matching, and Supplemental retirement plans allow you to save for retirement on a pre-tax or Roth basis. Choose from a wide variety of investment options through TIAA and Vanguard. • Time Away from Work: Penn provides you with a substantial amount of time away from work during the course of the year. This allows you to relax, take vacations, attend to personal affairs, recover from illness or injury, spend time with family—whatever your personal needs may be. • Long-Term Care Insurance: In partnership with Genworth Financial, Penn offers faculty and staff (and your eligible family members) long-term care insurance to help you cover some of the costs of long-term care services received at home, in the community or in a nursing facility. If you apply when you're newly hired, you won't have to provide proof of good health or be subject to underwriting requirements. Eligible family members must always provide proof of good health and are subject to underwriting. • Wellness and Work-life Resources: Penn is committed to supporting our faculty and staff as they balance the competing demands of work and personal life. That's why we offer a wide variety of programs and resources to help you care for your health, your family, and your work-life balance. • Professional and Personal Development: Penn provides an array of resources to help you advance yourself personally and professionally. • University Resources: As a member of the Penn community, you have access to a wide range of University resources as well as cultural and recreational activities. Take advantage of the University's libraries and athletic facilities, or visit our arboretum and art galleries. There's always something going on at Penn, whether it's a new exhibit at the Penn Museum, the latest music or theater presentation at the Annenberg Center, or the Penn Relays at Franklin Field to name just a few examples. As a member of the Penn community, you're right in the middle of the excitement—and you and your family can enjoy many of these activities for free. • Discounts and Special Services: From arts and entertainment to transportation and mortgages, you'll find great deals for University faculty and staff. Not only do Penn arts and cultural centers and museums offer free and discounted admission and memberships to faculty and staff. You can also enjoy substantial savings on other goods and services such as new cars from Ford and General Motors, cellular phone service plans, movie tickets, and admission to theme parks. • Flexible Work Hours: Flexible work options offer creative approaches for completing work while promoting balance between work and personal commitments. These approaches involve use of non-traditional work hours, locations, and/or job structures. • Penn Home Ownership Services: Penn offers a forgivable loan for eligible employees interested in buying a home or currently residing in West Philadelphia, which can be used for closing costs or home improvements. • Adoption Assistance: Penn will reimburse eligible employees on qualified expenses in connection with the legal adoption of an eligible child, such as travel or court fees, for up to two adoptions in your household. ​ To learn more, please visit: https://www.hr.upenn.edu/PennHR/benefits-pay To apply, visit https://apptrkr.com/5665969

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