Membership Program Manager

  • California Academy of Sciences
  • 55 Music Concourse Drive, San Francisco, CA, USA
  • 633 views
Full Time Communications Marketing Nonprofit Program Management Strategy

Job Description

We hope you are inspired by what we do and are excited to contribute to our mission. The Academy is looking for candidates who do great work, and we know they may come from a number of different backgrounds and experiences. We encourage you to apply even if you don’t believe you meet every one of the qualifications for the position.

POSITION SUMMARY:  
We’re looking for a direct response marketer and program manager to join our Membership team to support our efforts to attract, steward and retain our digital and local members.

This is an exciting opportunity to support both the Academy’s seasoned membership program through engaging marketing communications, stewardship events and help build out its new digital membership program from the ground up. Both programs directly support our bold new purpose to regenerate the natural world through science, learning, and collaboration. As we seek to reimagine membership, you will be an integral and key component of the team. The Membership Program Manager reports to the Senior Membership Marketing Manager.

While this position would normally be expected to work in the Academy offices, under current operations the position is expected to be primarily remote for the time being. Employees whose jobs meet the eligibility requirements for working from home may do so as long as they work out of their home in California and can easily come onsite when necessary.  

We are committed to ensuring diversity, equity, accessibility, and inclusion are intrinsic to Academy culture and operations, from recruitment and retention to science and advocacy. Explore Our Commitment to Racial Equity to learn about our intentional engagement of traditionally excluded groups in an effort to spark interest in or foster pathways to scientific careers.

POSITION DUTIES AND RESPONSIBILITIES: 

Member Stewardship & Communications 

  • Develop and oversee membership editorial calendar, and manage email publication schedule in support of major campaigns, revenue and attendance goals
  • Partner with Marketing, content creators and other colleagues from across the Academy to create and publish multiple email newsletters a month, developing and implementing testing strategies
  • Develop targeting and segmentation strategies for most membership communications including stewardship and payment plan emails  
  • Support Senior Membership Marketing Manager on acquisition and renewal communications (direct mail and emails)
  • Work with web editorial team to ensure web content is updated as needed
  • Strategic ownership of events and programs. Own all aspects of exhibit members-only previews and bi-annual member events; act as onsite lead and coordinate team at each event
    • Identify, schedule and promote special members-only programming opportunities working with internal and external partners during biannual Members’ Months and ad hoc when opportunities arise
  • Follow all Academy safety regulations 
  • Other duties as assigned

Digital Membership Program & Community Management 

  • Work closely and strategically with internal and external partners to secure hosts and speakers and schedule weekly online member programs
  • Develop and execute on live streamed programs that engage and inspire core audiences of adult and child digital members
  • Coordinate dry run/practice sessions and host weekly online programs
  • Ensure livestreamed and archived content is accurate and timely in online Member Center
  • Schedule, write and execute on weekly digital member communications; develop and execute on test strategies
  • Manage and analyze program survey results
  • Partner with and support Senior Membership Marketing Manager to ensure acquisition and retention goals are met
  • Engage with member community; understand and strive to meet member needs; act as a passionate advocate for them within the organizations 

MINIMUM QUALIFICATIONS

EXPERIENCE and/or EDUCATION:
A qualified candidate will possess a combination of the following education and/or equivalent experience: 

  • 3-5+ year(s) Marketing and/or communications experience preferred
  • Prior experience in email marketing, digital marketing and knowledge of email platform(s), and CRM 
  • Excellent written and verbal communications
  • Museum and/or membership experience a plus
  • Experience scheduling, producing and hosting live streamed online programs preferred 
  • Undergraduate degree preferred

KNOWLEDGE, SKILLS AND ABILITIES: 

  • Passion for the Academy mission and interest in science and science education
  • Strong organizational and multitasking skills with acute attention to detail
  • Ability to work both independently and as a collaborative team member 
  • Strong oral and written communication skills
  • Refined interpersonal skills, sense of humor, strong work ethic and willingness to get the job done
  • Experience partnering with external creative agencies and/or internal creative studios a plus

WORK ENVIRONMENT:
Reasonable accommodations will be made to enable individuals with disabilities who meet the job’s essential functions. While performing the duties of this job, the employee is frequently required to stand, sit, use a computer, and communicate on the phone, in person, and online meetings/calls. Must be able to perform repetitive motions 50% of the time.

APPLICATION DEADLINE: This position is open until filled. The hiring committee will review applications on a rolling basis.

HOW TO APPLY: Please upload a resume and complete the brief online application.

The California Academy of Sciences will give full consideration for employment to all qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance (SF Police Code, Article 49).

The California Academy of Sciences is an Equal Opportunity Employer and is committed to ensure that all employees and applicants receive equal consideration and treatment, regardless of race, color, creed, gender (including gender identity or gender expression), religion, marital or domestic partner status, age, place of birth, national origin or ancestry, physical, mental or medical disability, height or weight, sex, sexual orientation, citizenship, military service status, veteran status, or any other characteristic protected by state or federal law or local ordinance.

Occupations

Marketing Communications, Project Management

Education Requirements

Associate Degree, Bachelor's Degree